Job Purpose:
- The European Content Manager will plan and create content – written and in other media – aimed at supporting LGIM’s expansion into European markets, with a focus on exchange traded funds (ETFs)
- This will require a deep understanding of client needs and a strong technical grasp of ETFs, in addition to the ability to manage a wide range of internal stakeholders.
Your Responsibilities:
- Generate ideas for powerful content that can influence each stage of the client journey, in line with LGIM’s strategic objectives
- Develop fresh ways to market content across different media, including blogs, long-form writing, video, podcasts and social channels
- Build productive relationships with LGIM’s investment professionals, colleagues in Distribution and other stakeholders across the business
- Demonstrate a deep understanding of LGIM’s funds and solutions, while monitoring macroeconomic developments and industry trends
- Contribute to a collaborative and inclusive workplace culture
- Produce accurate and compliant fund commentary for regular reports, against tight deadlines; coordinate and proof-read content from external writers
- Provide support to the broader Marketing team, such as producing events copy, award submissions and comment for the news media.
Skills and Qualifications:
Academic Qualifications:
- BA/BS in English (or a comparable Arts or Languages degree), Economics, Finance or Marketing.
Experience
- At least five years of writing experience at an asset manager, agency serving the investment industry or news outlet covering the industry
- Editing and proof-reading experience
- Experience of leveraging social media to promote content.
Specialist knowledge / skills
- Exceptional writing and editing skills; a proficiency in writing for a variety of audiences
- Deep knowledge of the ETF product structure and understanding of the requirements of European investors
- A strong command of global financial and investment themes, a keen sense of business priorities, and an ability to quickly grasp and communicate the relevance and distinguishing characteristics of one investment approach over another
- Experience in writing for blogs, hosting or producing podcasts and conducting video interviews is desirable
- Experience in crafting messages for social media platforms is desirable
- Fund reporting experience is desirable
- Native proficiency or fluency in an additional European language to English is also desirable (Italian/German preferred).
Competence / characterise
- Ability to work collaboratively with a range of different stakeholders
- Strong organisational and project-management skills
- Excellent interpersonal and communication skills, in order to effectively interact with senior executives, investment teams, Marketing colleagues as well as external partners
- Strategic and creative thinker with attention to detail – ability to work independently.
Source: for more information click here.
